Out of all the challenges that an e-commerce business faces, establishing secure, high-end, quick, and seamless payment gateways is the toughest of all. There are many pitfalls and loopholes that one has to fix for improved payment. Integration of SAP Hybris has managed to curb tons of payment-related hurdles.
If you’re not aware of its capabilities and wondering how it can be used as a growth-driven means for your e-commerce business, pay attention to this post. Bit by bit, we will unfold every aspect of SAP Hybris integration with the existing payment and its positive outcomes. So, let’s get started.
What is SAP Hybris?
Before delving deep into details, gathering a bit of information about SAP Hybris is essential. SAP Hybris is a highly technology-driven e-commerce platform designed for B2B and B2C businesses. It is considered an omnichannel solution in the e-commerce industry because it is offered for commerce, marketing, sales, services, billing, and cross-functional operations. End-to-end customer engagement is also possible by using SAP Hybris.
SAP Hybris is also widely used to build a payment gateway for an online website. As it can be easily integrated with all popular payment gateways, it is becoming the first choice of many.
The payment process in SAP Hybris is provided as an out-of-the-box model. The basic steps of this payment process are:
· The buyer opens an e-commerce website, picks a thing to purchase, and proceeds to checkout.
· A pop-up window with payment options and data fetched from PSP server(s) appears.
· The buyer has to provide the billing information in that form or pop-up window.
· Upon confirmation of the payment from the client’s side,
· The payment gateway being used by your SAP Hybris deployment confirms the payment.
· After the payment completion, the PSP sends the information back to the merchant. All through this process, funds are submitted to the PSP.
· Based upon the merchant fulfillment cycle/process opted for, the amount will be immediately settled down or can take some time.
Why SAP Hybris Is an Ideal Choice for your Enterprise?
If we and many other are advocating SAP Hybris over other then there must be some reasons and they are quoted below:
· One-stop solutions
One of the key reasons behind such constant love for SAP Hybris is the ability to get integrated with multiple stores with the same module. B2B and B2C kind of businesses can easily manage their end customers from the same platforms.
· Tons of add-ons
When nothing comes to customization and flexibility can beat SAP Hybris. There are assorted extensions and add-ons available for this tool. Its extensions are easy to use and can be paired effortlessly with the existing system. So, functionality can be easily transferred between B2B and B2C sectors. It leads to better productivity.
· Less time to market
The use of SAP Hybris for e-commerce building will trim down a lot of time to market. It is because here e-commerce platform building doesn’t start from scratch. It occurs by using the existing resources. To make the process more expedient, there are SAP Hybris Commerce Accelerators. They are actually a collection of pre-made online store templates that are ready to use. As they are highly assorted, odds are high that you’ll get one as per your requirements.
How One Can Integrate SAP Hybris in the Current Payment Gateway?
Now, that we are aware of what SAP Hybris is and how it is beneficial, it’s time to figure out the viable ways to integrate it in the payment gateways. This can be done using the three different. Here is a quick overview of each of them:
1. Direct Integration
This is the most widely used SAP Hybris integration method. To use this method, the merchant needs to be certified PCI DSS.
In this, the client is transferred when payment is done using site’s checkout webpage and the data is shared with the PSP with the help of the API. The seller/business/merchant protects the sensitive information on the client.
Those who are choosing this method should conduct a 3rd-party PSP compliance inspection at regular intervals. This is crucial for checking quality and security of the implementation. Most of the big e-commerce brands adopt this method.
· This integration method grants the merchant complete control on the transactions happening.
· Merchants can do the end-to-end management of the payment page.
· This is the safest method as code is not open for all.
· It increases the conversion.
· It’s a very safe method, but due to the same fact, handling client authorization and reducing its level won’t be possible.
2. Hosted Order Page (HOP)
HOP sends the buyer to a third-party PSP payment page at the time of payment. Customers have to enter their card details on this third-part PSP page. This is a high-end hosted payment form and can be showed up in a Lightbox model dialog form or an embedded iFrame form. Customers don’t have to enter the card details again and again as they will be saved, not be the merchant. However, CVV codes are always needed.
· As PSP is always PCI DSS certified, this method is considered safe.
· Sometimes, the redirect happens on another page or on in another pop-up window which seems a bit annoying to the customers.
· In this method, the merchant has nearly zero independence. There is too much dependency on the provider.
3. Silent Order Page (SOP)
This is the last SAP Hybris integration approach. In this process, a form is hosted by the merchant and carries forward the crucial payment-related information to the payment service provider. This is a little modified version of the direct integration method. The difference is that, unlike the direct integration method, no API calls are dealing. The system communicates with the payment gateway directly and sends the form to it.
· Data is sent directly, without any interference.
· As a part of crucial payment information is open for inspection, there are some security threats.
Each method comes with its own set of drawbacks and benefits. Also, not a single integration will work in all kinds of an ecosystem. This is why one needs the help of a skilled SAP Hybris experts like Stridely Solutions. Under their professional guidance, it would be easier to have a seamless SAP Hybris integration.
What Challenges One Might Face During the SAP Hybris Integration?
Regardless of the integration model picked, businesses are likely to face a certain set of complexities and challenges. The key ones are quoted below:
· Payment Duplication
Duplicate payment is a very common issue and it takes place when a payment API supports idempotency, Because of this, the chosen payment integration will end up making the same call again and again.
· Compromised Security
If the PCI-DSS certified PSP is not chosen, e-commerce businesses may fall into the pit of compromised customer data security.
It is wise to hire a full-fledged audit team and perform security checks.
· The complexity of the payment form
For quick payments, it is very crucial that the payment form is simplified enough and there is extended support of multiple money remittance methods.
Stridely Use Cases of SAP Hybris Deployment
We are handling the SAP Hybris implementation requirements for a very long and have helped many businesses to own a highly tech-fueled and customized payment gateway system. Let us explain the process that we adopt for this job with an example.
One of our Canada-based online retailor clients was looking for SAP Hybris integration of its B2C website. The website was already well-integrated with systems like SAP ERP, LDAP, and SAP ECC.
Note — Client’s identity is hidden to ensure secrecy.
The client needed to have an online channel for its website in places like North America and South America. Also, it wanted to have PayPal payment integration for the website.
The Stridely Solutions Assistance
As soon as the client approached us, our team of SAP Hybris consultants geared up themselves and had a close look at the existing website. It lacked credibility in the payment part as codes were not written properly.
Our team identified the right SA profile for the transaction, did the needed changes to the process of token generation, and did a whole-new deployment for its payment workflow. We did the PayPal integration with the help of Cybersource.
The website has seamless PayPal integration and was able to accept the payment in multiple currencies. Our client was able to expand its hold in the targeted markets within a year.
The Final Say
SAP Hybris is a smart choice to make when you’re building an e-commerce website for enterprises. Not only it is required for quick development, but it is essential for having a highly integrated and add-on supportive online payment platform. However, result-driven SAP Hybris is not an easy task. There are several challenges.
To address all of them, it is wise to take the help of a seasoned SAP Hybris Consultant. Stridely Solution could be the one. With its years’ long experience, businesses of all sorts can enjoy quick, need-based, and effective SAP Hybris implementation.